It has been instructive to see the following three things happening which people tend to accept far too easily: how effective are Boards of Directors, and what of their responsibility and accountability in controlling and monitoring their Boards of Management? It seems they are not effective at all, most have no idea of what is really going on, and what new challenges that are facing.
Choosing a strategy entails making decisions that explicitly cut off possibilities and options. It is a natural reaction to make the challenge less daunting by turning it into a problem that can be solved with tried and tested tools. The strategic plan is supported with detailed spreadsheets that project costs and revenues quite far into the future. At the end of this strategy process everyone feels much less scared; so this is about coping with fear of the unknown.